Engage Your Audience
How The National Multiple Sclerosis Society uses Shinebig to engage its members...
1
GET
Using Shinebig, the National MS Society asked its members to share their stories about an important issue on their website.
2
COLLECT
Over 850 user responses in text, video, image formats were collected along with other supporting information (including over 100 videos and photos).
3
REFLECT
From this engagement NMSS was able to generate authentic user generated content, develop an email list of issue advocates, and identify critical issue keywords.
⋆
CONTENT!
Selecting the best responses from their Shinebig dashboard, the National MS Society displayed the video results - facilitating even more engagement.
