• It creates an immersive experience tailored to each viewer, increasing appeal and connection between content and audience, leading to better engagement.
• It builds trust with the audience and delivers a unique message that resonates, leading to higher engagement and better results.
• It allows content creators to deliver a more tailored message to their target audience, increasing the likelihood of a response.

• When users engage with your personalized videos and feel appreciated by the authentic contact, they will be more likely to respond with their content.
• It leads to a sense of community and belonging, inspiring audiences to share their thoughts and ideas.
• It builds trust and loyalty, increasing the likelihood that audiences respond.
• An environment of genuine collaboration is created when you directly ask for your audience's input, increasing the likelihood of responses.
• Putting your audience in the spotlight by being inquisitive about who they are and their experiences builds connection and increases responses.

• Saves time & resources in content creation.
• Grows insights into audience needs & preferences.
• Increases the perception of authenticity for organizations.
• Enhances your content marketing campaigns more effectively & cost-efficiently.
• Amplifies your organization's message & reaches wider audiences by showcasing authentic content.
• Ensures that your content is relevant & timely.
• Helps your organization identify what resonates with your audiences.

The content and insight you gain from this process can help to guide the script for your next engagement effort. Integrate submitted user-generated content into the video or highlight any interesting data points from your previous engagements. Demonstrate that your organization was listening and increase the number of responses you receive the next time you engage your audience with Shinebig.